In
an effort to maximize sales, develop a FREE targeted business seminar
that you can offer your sales prospects (make sure that you get a
commitment from them and reserve their spot immediately). Use these
seminars as a platform to inspire interest in your product and/or
service. Your goal is to get as many prospects to your seminar as
possible so that you can offer them (at the end of your seminar) a
special promotional rate if they ACT NOW and order today!
You can also inspire additional interest in your seminars by placing FREE ads in local publications or even online!
In
your advertisements let your attendees know that you will be providing
food and beverages--food is an excellent tool that you can use to
increase the number of attendees.
You
could approach networking groups to speak at their meeting or even
contact local companies to speak during one of their sales meetings or
during their lunch hour (Again, make sure that everyone knows that you
will be providing food)
At
the beginning of your seminar pass around a fish bowl to collect
everyone's business card and offer a prize for the winner. This is a
fantastic way to make sure that you get everyone's card or information.
Contact
your current customers and welcome them to your seminar and ask if they
might know anyone else that may be interested in attending your
seminar.
On
your voicemail message let people know about the details of your
seminar and that seats are limited and that they can reserve a spot
with you.
If you have a weekly or monthly ezine let your prospects and customers know about your seminar and create a sign-up online.
Depending
on the logistics of your prospects and customers, you may even want to
consider having a seminar on the telephone (this type of seminar is
called a Teleseminar) rather than an in-person seminar. Do a search on
google for conference call companies and in many cases they may offer
FREE TRIAL. Teleseminars are where participants call an 800-number and
are given their own password to join the call. Participants join the
call and you can give your seminar from any remote location.